Yahoo! Directory
Yahoo!
Yahoo! Directory
The Yahoo! Directory is a
web directory which rivals the Open Directory Project in size. The directory was initially
Yahoo!'s
primary offering. When Yahoo! changed to
crawler-based listings for its main results in October 2002, the
human-edited directory's significance dropped, but it is still being
updated. Yahoo! has two submission options: "Standard", which is free,
and "Yahoo! Express", which involves a submission fee. Apart from all
the controversy that this issue has sparked all across the IT world,
this strategy seems to be a major success for both Yahoo! and web site
owner's.
Anyone can use Standard submission to submit for free to a non-commercial
category. You'll know the category is non-commercial because if you try to
submit to a non-commercial category, the Standard submission option will be
offered in addition to the Yahoo! "Express" paid option, discussed further
below.
Why might you choose to pay, when the free search engine submission option is
available? Simply for a fast turnaround time. If you use the free submit choice,
there's no guarantee that your submission will be reviewed quickly or at all.
The new paid inclusion program called "Express" has a moderate cost starting
at around US$ 300.00 a year. The website submitted will be included quickly
(although time figures haven't been mentioned by Yahoo! editors), but, the
ranking of the website, on Yahoo! Search web page, won't be influenced. The web
master should always monitor their site performance on the ranking. If they're
suspicious the paid inclusion isn't drawing more traffic to their site, there's
always the option of not renewing the annual subscription and withdrawing from
the service.
It's also possible to do a pure search of just the human-compiled Yahoo!
Directory, which is how the old or "classic" Yahoo! used to work. To do this,
search from the Yahoo! Directory home page ([1]),
as opposed to the regular Yahoo.com home page. Then you'll get both directory
category links ("Related Directory Categories") and "Directory Results," which
are the top web site matches drawn from all categories of the Yahoo! Directory.
There's also great help and tips about Yahoo! Directory here
[2]
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